Transform your customer's experience with the 5 levels of generative AI

GenAI forces marketers to rethink every interaction, interface and digital platform in order to design digital services and products that the customers of tomorrow will expect. But how do they manage to see past the peak of inflated expectations and systematically navigate the five levels of generative AI? And what are the three crucial mechanisms for elevating your customer interaction to the next level?

Kai Müller shows how the CX of the future might look like if Google Search, apps and websites as we know them today no longer exist. He outlines the roadmap for brands aiming to become innovation leaders, maximizing the impact of an exceptional customer experience.