Gamified loyalty: reconnecting with consumers at scale

In a world where 90% of consumers have become banner blind, acquisition costs have climbed 222% over the last decade, and 50% of new loyalty sign-ups vanish within months, traditional one-way loyalty programs simply aren’t cutting it anymore. 

In this session, BRAME reveals how Gamification turns passive traditional marketing into interactive brand experiences that help brands engage, convert and retain customers. 

We’ll cover... 

• Why traditional “earn and burn” or pure point-based loyalty programs are losing impact in today’s choice-saturated loyalty landscape 

• How Gamification combines extrinsic rewards with powerful intrinsic motivators, like mastery or social connectedness, to truly engage consumers 

• Real cases from brands that turned KPIs into success stories with Gamification Marketing 

Ready to turn your loyalty program into a growth engine? Let’s talk interactive experiences, marketers and loyalty managers!