Turn consumer indecision into opportunity

Abandoned purchases aren’t just lost sales. They can signal that something deeper is blocking your potential shopper. Join Cecile van Steenberge, Pinterest’s VP of International, for a new look at this challenge—and learn why building shopper confidence is key to unlocking growth. You’ll discover how curation and creative control fuel confident decisions, how Pinterest supports shoppers at every step, and how your brand can show up when it matters: when choices are made. Cecile will then be joined on stage by Patrick Swientek, Director Integrated Brand Communication from Danone, who will share how their Pinterest campaign inspired breakfast shoppers and drove measurable in-store sales growth.