Redefining Sports Entertainment for the Content Generation – the Baller League story

Redefining Sports Entertainment for the Content Generation – the Baller League story

Keynote

Information

Felix Starck, CEO of Baller League, shares how a street football idea has become Europe’s fastest-growing sports entertainment property. He’ll reveal why Baller League’s content-first, community-driven model is rewriting the rules of sport, why brands can't miss this opportunity to reach a new generation of fans, and how culture, community, marketing, and reach are no longer trade-offs but powerful multipliers.

Plus: an exclusive look at what’s next as Baller League expands its global footprint.


Session Language
English
Topics
VideoGen Z & Generation AlphaDigital Marketing
Stages
All SessionsCenter Stage

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