Von Quantität zu Qualität: Wie die Zurich Versicherung und PIA Media durch smarte Datennutzung echten Mehrwert schafft

Wednesday, September 17, 2025 10:00 AM to 10:30 AM · 30 min. (Europe/Berlin)
Masterclass

Information

Zurich Insurance and PIA Media invite you on a joint journey: How can digital campaigns be managed today to create additional value? In an interactive session, both companies will show how they use first-party data, intelligent targeting, and a future-proof technical foundation to make digital advertising more precise and effective. An outlook on data-driven lead scoring clarifies that sustainable data strategies are not a sprint but a marathon.

Session Language
German
Topics
Artificial IntelligenceDigital TransformationMarketing Automation
Stages
All SessionsGoogle Masterclasses

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