Building and scaling a kids brand to >1M sold products - - FEATURED IN STARTUP BRAND RANKING 2025

EDURINO: Play to their potential. At the intersection of education and technology, we reimagine how kids learn. We blend storytelling, lovable physical figurines, an ergonomic stylus, and a safe, ad-free app to create learning adventures for ages 4–8. Developed with educators and loved by 400,000+ families, we turn curiosity into school and future skills. Parents trust our safe environment; teachers endorse our pedagogy across Europe.

In this talk, we share how we built and scaled a family-trusted brand to >1M products sold: finding product-market fit with kids and parents, earning trust, running a D2C engine alongside retail, and keeping kids engaged.