Tech, Trust & Transactions: The Kleinanzeigen and Apple Pay Growth Strategy
Wednesday, September 23, 2026 12:10 PM to 12:30 PM · 20 min. (Europe/Berlin)
Commerce Lounge
Lecture
Information
C2C commerce is booming, but trust remains the ultimate hurdle for payments. Discover how Kleinanzeigen leverages co-branding and shipping promotions with Apple Pay to bridge this gap, drive user acquisition, and engineer "payment stickiness" in a win-win strategy for platforms and partners.