Scheiß auf den Hype. Warum wir ChatGPT gefeuert haben.

MC Commerce 7B
Masterclass

Information

Unsere Fails als eure Abkürzung.

Viele Unternehmen testen KI, scheitern aber an der produktiven Nutzung. Auch wir merkten nach der ChatGPT-Einführung schnell, dass KI ohne den Zugriff auf interne Systeme nur eine nette, aber unproduktive Insellösung bleibt.

dotSource-CEO Christian Malik zeigt ungeschönt, warum die erste KI-Euphorie schnell verflogen ist, und teilt wertvolle Learnings aus dem eigenen KI-Transformationsprogramm – von internen Chatbots bis zu vollautomatischen Multi-Agents.


Key Takeaways:

 

  • Welche Bausteine in deine KI-Infrastruktur gehören.
  • Wie Agenten Aufgaben übernehmen, die dein Team hasst.
  • Womit Entscheider jetzt starten und womit sie warten sollten.
Session Language
German
Topics
Artificial IntelligenceDigital TransformationB2B
Stages
MC Commerce 7B
Day
Sept. 23
dotSource SE
Hall 6.1 C049
dotSource SE | digital + ai. delivered. Since 2006, dotSource has been helping companies across industries shape their digital and agentic transformation – from the first idea to measurable impact, covering AI initiatives and the full spectrum of strategy and technology projects. This expertise is delivered by more than 400 digital specialists with profound market knowledge and extensive experience in both B2B and B2C. The evolution of e-business makes one thing clear: Digital transformation and AI are not purely technological matters. They are business done from person to person, creating the opportunity to achieve more. More of what truly aligns with a company’s strategic direction – streamlined processes, relevant customer experiences and new business models. That is why companies from a wide range of industries, including Alnatura, hessnatur, KWS, Messe Düsseldorf, ROSSMANN, Würth and Netto Digital, place their trust in dotSource as an owner-run agency. In strategies that last. In technologies that grow with them. In partners who think ahead and take responsibility for results. Whether AI, commerce and content platforms, customer relationship and product data management or digital marketing: Those who benefit from digital solutions are the ones who do not just roll out systems but build user-centric processes underpinned by a data-driven approach. dotSource combines strategy, data and technology to turn ideas into scalable, AI-powered solutions. From AI strategy, branding, concept creation, implementation, UX design, conversion rate optimisation and cloud operations to business intelligence: dotSource supports companies throughout the life cycle of their digital products and services. For over two decades, ranking among the top 10 companies in the industry has been both recognition and motivation for dotSource. Lasting change is neither a one-sided process nor a solo effort. It is a shared journey that brings together people and knowledge beyond digital projects – in workshops, webinars and training sessions as well as through the dotSource trend formats: Handelskraft conference, trend book, blog, podcast and award. After all, sound decisions are built on solid knowledge. That knowledge is shared every day, rooted in practical experience and designed for real-world application. As a result, dotSource establishes itself as a long-term strategic partner for companies pursuing digital and AI-powered transformation. For more information, visit www.dotsource.de

Registered attendees

NS
Nadia Seyfarth
Teamlead Content Managementdotsource
SA
Sören Apelt
Business Unit LeaderdotSource SE

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