Purpose, Planet, Profit

Tony’s Chocolonely has one clear mission: ending exploitation in cocoa. In this keynote, CEO Douglas Lamont shows how “Planet, purpose, profit” becomes a powerful growth model, showcasing how morally-right business conduct has now also become the financially smart one too. He shares how ethical sourcing, fully traceable and deforestation‑free supply chains, and enabling cocoa farmers to earn a living income can go hand in hand with strong commercial performance. The session offers concrete lessons for brands that want to build trust, substantiate their sustainability claims, and scale impact across entire industries.