From inspiration to conversion: How Cricut sustainably boosts brand awareness, revenue, and ROAS

Wednesday, September 23, 2026 11:00 AM to 11:45 AM · 45 min. (Europe/Berlin)
Google Masterclasses
Masterclass

Information

From the first spark to the final purchase: In this masterclass, discover how to move beyond pure performance metrics and build an interconnected commerce system. We’ll show you how a multi-phase, full-funnel strategy creates demand and capitalizes on longer decision-making cycles.

Cricut shows how it’s done: Using a smart media mix of YouTube, Demand Gen, TV, and Search, the brand boosted its awareness by 24% and search intent by 76 %. Learn how targeted up-funnel investments can sustainably drive your ROAS and deliver measurable results.

Session Language
English
Topics
Tracking & TargetingE-CommerceSearch, SEO & VSO
Stages
Google Masterclasses

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