Start-up Valley Contest: Setupad

Start-up Stage
Start-up Pitch

Information

Setupad helps web publishers move from reseller ad networks to direct SSP relationships on a flat CPM fee instead of a 20% revenue share. This helps cut out the middleman while keeping onboarding to 40 minutes and requiring no IT team. Setupad works with 300+ publishers across Europe.

Session Language
English
Topics
Start-ups
Stages
Start-up Stage
Day
Sept. 23
Setupad
Hall 7.1 F045
Setupad is the ultimate Prebid infrastructure provider for premium publishers to take control of their programmatic monetization. Move from reseller models to full ownership—retain your Google Ad Manager seat, sign direct SSP contracts, and maximize yield with enterprise-grade technology. Setupad Self-Serve is a plug-and-play Prebid platform for Ad Ops teams that boosts bid density, improves server-side connections, and reduces browser load. It helps manage header bidding, optimize supply paths, and maintain full transparency. Our Google-certified AdOps support helps you move from resellers to direct SSPs. We manage header bidding and demand, so you can monetize in-house without expanding your team. Now, Setupad's AI-driven tools extend your team, streamline AdOps, and boost revenue: Ask Revi — agentic AdOps: troubleshoot issues and optimize programmatic in plain language. Direct Sales Agent — agentic Sales: autonomously scales direct deals and matches inventory with buyers.

Registered attendees

Toms Panders
Toms Panders
CEO, FounderSetupad

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