Wednesday, September 23, 2026 12:00 PM to 2:00 PM · 2 hr. (Europe/Berlin)
CMO Lounge / Hall 6
Side Event
2026
Information
+++ WE ARE FULLY BOOKED +++
Reimagining Holiday Campaign Planning with ChatGPT Work
Join Chad Nelson, Creative Specialist at OpenAI, for an intimate, interactive Creative Salon exploring how marketers and creatives can collaborate with agents in ChatGPT to plan, execute and measure standout holiday campaigns. Through live experimentation and collaborative discussion, we’ll explore how ChatGPT Work can help uncover audience insights, identify unexpected creative territories and turn the strongest ideas into connected campaign plans. Bring a brief, a challenge or simply your curiosity—and leave with fresh ideas and practical ways to integrate agents into your creative process. Places are limited and registration is required.