Leveraging Curiosity. Rediscovering the joy of traveling by connecting data, strategy, creative and distribution in Social Media.

Leveraging Curiosity. Rediscovering the joy of traveling by connecting data, strategy, creative and distribution in Social Media.

Channel Three
Lecture

Information

In this session, Sofía Muntaner (Global Marketing Manager at INNSIDE by Meliá) and Julian Eisele (Business Director at 1000heads) will talk about how to build effective social-first campaign around the subject of curiosity. How can a hotel brand successfully engage with their audience amidst a pandemic? How does curiosity inform a campaign strategy from insight to creative and distribution?

Session Language
en
Topics
Agencies & AdvertisingCreativity & DesignSocial Media
Channels
All SessionsChannel Three

Log in