Goetz Trillhaas (Snap Inc.): Future readiness of brands

Goetz Trillhaas, Managing Director DACH at Snap Inc, talks in this Fireside Chat with Nikolaus Röttger from DMEXCO about what brands should now do to be or stay future ready. They will talk about the importance of really understanding younger generations in order to adjust product offers and communication and discuss shifting media behaviours. What does this shift mean for brands and marketers and why it is not enough to just place ads on new platforms? Join us in this inspiring Fireside Chat and get future-ready.