Kristian Meinken (pilot Agenturgruppe): Time for change: Challenges for the agency market

The agency model is changing drastically. The media agency businesses has to reinvent itself to cope with the challenging demand in the coming years. In which way will the media business convert, and what does this mean for the development of their business in the future? And how did Corona impact the daily life of agencies from the perspective of a CEO? Listen to some thoughtful advice from an experienced media managing director.