Creative Storytelling on Instagram Drives Business Growth

Wednesday, September 8, 2021 9:35 AM to 9:55 AM
Blue Stage


As we find our feet navigating the pandemic, how can businesses continue to strive forward?
Join Gord Ray, Instagram Product Marketing Director, EMEA, as he explores how creative storytelling on Instagram can help businesses build impact. From innovating with video formats, collaborating with creators and tapping into culture and communities to create meaningful connections, Gord will reveal insights and showcase creative examples that will enable businesses to thrive on the platform.
Gord advises commercial partners on advertising best practices and how Instagram can help build overall brand equity. Over the past 20 years, Gord has developed an international career working with the world's leading brands in marketing strategy and communications.

Content MarketingCreativity & DesignSocial Media & Influencer
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