The Future of the Digital Checkout

With the fast track of digital evolution, global consumer buying behaviours are changing at a rapid pace. European eCommerce is forecasted to reach a growth of $570 billion this year and $5 trillion globally. Shopping for groceries on your mobile device has become the status quo next to fashion item purchases. And don’t forget about ‘Generation Zoom’ - they are prepared to stay online.  

In this Masterclass, Matthew Furneaux, Global Commercial Director at Loqate will explore how top global retailers have responded to this new demand while continuing to grow, and what it means for the new digital experience. He will also present the latest research and give data-driven tips on improving the customer journey.

Topics covered include: 

• How digital journeys have changed post pandemic and what that means for retailers 
• Ensuring healthy friction in your consumer’s digital experience
• New perspectives on mobile commerce and how to capitalize on mobile traffic to drive revenue 
• Examples of retailers that are thriving in the new digital age and how they have succeeded 
• What technologies are supporting a more streamlined digital experience