Brands and retailers juggle more sales and marketing channels than ever before with little visibility into the myriad of factors affecting buyer behavior. The increasingly complex and ever-changing paths between products, services, and consumers are tough to master. It’s chaos. Traditional retailers must adopt a modern approach. What we need is a radical rethink.
You’ll learn:
How traditional retail and business priorities are changing
How to modern retailers coordinate campaigns across markets
Tech tips to successfully navigate the current retail landscape