How TikTok Trends Sell Out Stores – #TikTokMadeMeBuyIt

Blue Stage
Fireside Chat
2021

Information

Have you heard of #TikTokMadeMeBuyIt? It's a global trend that started on TikTok, got re-imagined by our community and transcended off the platform to sell out stores worldwide – thanks to the power of community commerce. Trevor Johnson, Head of Marketing, Global Business Solutions, Europe, will give his view on the phenomenon, explain why it works and and how brands can leverage the power of TikTok to achieve 'sold out'.
Date
09/07/2021
Topics
Content MarketingE-CommerceOnline Advertising
Session Language
en
Channels / Stages
All SessionsBlue Stage
TikTokTikTok is a platform where you can unleash your brand's creative side. A fully immersive no judgement world where there's an audience for every voice. We’ve become the world’s leading destination for short-form video entertainment. On TikTok, no matter how big or small your business, no matter what you're making or selling, we believe your brand deserves to be discovered here. How? By not thinking like advertisers and behaving like creators. By tapping into the uniqueness of our users and the space they love. By making TikToks.

Registered attendees

AB
Alexander Buding
Performance Marketing ManagerDr. Babor GmbH & Co. KG
Kathrin Franssen
Kathrin Franssen
Agency Partnerships LeadTikTok
DG
Diana Grigaliunaite
Performance Sales ManagerTikTok