How Top Marketers Boost their Performance: Predictive Analytics, Marginal Returns, Experiments

How Top Marketers Boost their Performance: Predictive Analytics, Marginal Returns, Experiments

MC 6B
Masterclass

Information

Stay on top of marketing performance with this compact masterclass.  

 

Learn three hacks to boost your performance marketing, rated from easy to advanced. The session is tailor-made for marketing executives and specialists and provides insights into tested tactics and the latest innovations in marketing performance. And how to embed them in your day-to-day marketing operations. 

 

Objective Platform is a leader in marketing measurement and optimisation and helps big brands increase the impact of their marketing. In this masterclass, we’ll bring you all the new performance marketing tactics, as seen and tested by our partners.  

 

Key takeaways:  

  1. Get even more out of your marketing by focusing on Marginal returns  
  2. Challenge existing media beliefs with marketing experiments
  3. Use predictive analytics to make data driven budget discussions

The session will be hosted by Objective Platform and feature speakers from the fields of Data Science, Artificial Intelligence, and Marketing. 

 

Enroll and gain the competitive advantage you need!  

 

Session Language
English
Topics
Artificial IntelligenceData Analytics
Stages
All SessionsMC 6B