Head of Social Media (m/w/d) - 100 % Remote / Germany / german speaking

Tasks - Head of Social Media: Manage and manage everything related to the channel social media with a focus on advertising - As a Meta Business Partner, you have the main responsibility for direct contact and management of our partnership with Meta - Close cooperation with management for innovation, business development and channel excellence - Active further development of our way of work, guidelines and our quality assurance concept - Tool Highness, you decide together with your social media colleagues what and how we use it - Expansion and further development of our e-learning and onboarding program for new colleagues as well as for existing professionals - Support of own key customers and projects: social analysis / strategies & consulting as well as optimization and further development of social campaigns - Planning, implementation and optimization of paid social advertising campaigns on platforms such as Facebook, Instagram, Pinterest, Xing and LinkedIn - Development of new social media advertising concepts and measures for exciting customers from the performance and branding area - Monitoring, analysis and evaluation of social media campaigns and the derivation of concrete recommendations for action for the customer - A/B tests and evaluation of the results within reports and presentations - Planning and expansion of overarching social media strategies - Close cooperation with colleagues and contact persons of the platforms (especially Meta, TikTok, LinkedIn and Pinterest) - Representation of our agency at external social media events - Recognition of new trends, platforms, forms of advertising and processes in your department - Ensuring a smooth exchange across teams and departments More information at: https://klickpiloten.de/job/head-of-social-media-remote